SENSE of DESIGN
The 'Sense of Design' philosophy is the awareness of interiors from a sensorial perspective, focusing more on how we feel inside the space than what's inside the space.
The brand’s philosophy seamlessly blends twenty years of traditional expertise with a contemporary, forward-thinking vision. Over the past ten years, Harmaa has curated functional sculptures for a diverse range of environments, shaping exclusive residential and commercial projects, showrooms, and exhibition spaces.
Through the seamless collaboration between its design and production teams, Harmaa ensures a meticulously coherent process—from the initial concept to the final realization. This hands-on approach guarantees the authenticity and craftsmanship inherent in every piece.
SEREN KUZUKIRAN
A NEW GENERATION OF DESIGN
Seren Kuzukıran, co-founder and the next generation of the brand, brings a refined architectural lens to Harmaa. She earned her degree in Architecture from Politecnico di Torino and a Master’s in Architecture and Urban Design from Politecnico di Milano. Alongside her role at Harmaa, she gained valuable professional experience in interior and exhibition design in Italy, further shaping her creative perspective.
Throughout her academic and professional journey, Seren remained an integral part of the Harmaa design team. By merging her expertise in architectural principles with various production techniques, she established a new concept for the brand: Sense of Design. Her work transforms everyday objects into functional sculptures that imbue spaces with distinctive stories.
